leadership

  • employees help launch bank brands It’s time for an update. You’ve held the focus groups, shopped the competition and worked with your agency to create a brand that truly differentiates your institution from all others. One caveat: don’t launch it to customers and the public without a memorable premier for your most critical audience—employees.  

  • Turkey culture bad for businessMy mother grew up in West Virginia. Like many families at that time, hers had a sizable garden and some chickens and turkeys. Typically, my grandmother tended the garden and kept all the myriad household projects neatly organized and running smoothly. (Martha Stewart would be proud.)

    Occasionally, the family’s turkeys made a break for freedom, heading directly for the road in front of the house.

  • piano lessons: practice makes permanentYou're heard the expression "practice makes perfect." Esteemed music professionals will tell you a better motto is "practice makes permanent."  

    Here are their words of wisdom for bankers who want their business to perform like rockstars.

  • orange cross sick brandI recently heard someone in the c-suite of a company say that a key business development strategy hadn’t been launched because nobody told him to do it. I was shocked.

    Why is he waiting—and by whom—to be told? Is this laziness or a symptom of something else?

  • BANKERS: WILL YOU NOTICE WHEN I'M GONE?Dear Community Banker X: Your technology is behind. Your ATM is dysfunctional and you don’t seem to care whether I can easily do business with you or not. I’m sending out an SOS.

brand-o-matic
MB Piland Advertising + Marketing: Culture Quiz
MB Piland Advertising + Marketing: Health Check