This campaign was developed in order to move hearts and minds for the passage of important legislation affecting children and their school readiness. The results: the legislature passed important bills that increased newborn screenings, immunizations for low-income families and greater access to pre-Kindergarten programming in rural and underserved areas.
This campaign won a Best of Show award at the Kansas City Philly Awards.
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ReadyorNot calendar cover
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ReadyorNot calendar intro photos
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ReadyorNot calendar january
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ReadyorNot calendar february
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ReadyorNot calendar march
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ReadyorNot calendar April photos
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ReadyorNot calendar may
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ReadyorNot calendar June
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ReadyorNot calendar july
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ReadyorNot calendar august
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ReadyorNot calendar Sept photos
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ReadyorNot calendar oct
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ReadyorNot calendar november
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ReadyorNot calendar december
Prior to the Kansas legislative session beginning, interest was generated in school readiness by strategically distributing an eye-catching and informative calendar to libraries, early education facilities, and the offices of doctors, dentists, school nurses, educators, chambers of commerce and policymakers